I’m always so pleased when a really exceptional foundation for all skin types appears because there is such a gap in the market for it. While I love dewy skin, I recognise that it’s not for everyone and that there is a very fine line between dewy and shiny, so Elizabeth Arden Flawless Finish Skincaring Foundation bridges the gap between matte and dewy as a ‘natural’ finish – meaning that it mimics your own skin’s appearance. It won’t flatten, and neither will it create shine, with the extra bonus that it contains ingredients more often found in skin care than make-up – 87% skin caring ingredients in fact!

Anti-humidity is a concept taken from countries in the world where humidity is high – it’s something that we really haven’t taken much notice of in the temperamental British weather but we can get some very hot and sweaty days in summer so I’m glad it’s being addressed in formulas now, especially as masks exacerbate things. Anti-humidity and anti-sweat simply means that the foundation is made to stay and won’t slide off your face when the sun and temperature rise or when you’re wearing your mask.



Luminosity formulas are all very well don’t stand up to sweat and humidity very well. Add in Hyaluronic acid, vitamin C and vitamin E to a formula that feels so light and natural on the complexion and you have a winner. Elizabeth Arden uses the Findation (www.elizabetharden.co.uk) colour match tool that allows you to accurately pick the right shade based on any other colours you use and like from any other brand. It works and I know because I’ve used it myself – it’s the future of foundation ordering, I think. You can see from my pictures that Elizabeth Arden Flawless Finish Skincaring Foundation gives – your skin will feel supple and hydrated while looking comfortable and soft.

I love the idea of a specifically made primer as foundation partner – Elizabeth Arden Flawless Start Hydrating Serum Primer uses a microfluidic droplets – fancy for tiny droplets of oil in water – so you get a beautiful, hydrated sensation in a cool-feel serum. It’s boosted with hyaluronic acid and lets your foundation glide over smoothed skin. You can, of course, use one without the other but they are a match made in heaven. Flawless Start Primer is £28 HERE and Flawless Finish Skincaring Foundation is £32 HERE . There are 40 shades to choose from so there really is something for everyone.

There’s a lovely introductory offer if you are tempted to try the Elizabeth Arden Flawless Start Skincaring Foundation using the on-line Findation Tool to pick your exact match with £5 off until 21st April.  If you pick up both, you’ll also receive a make-up bag to keep them in using my code, BEAUTY.

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All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.